We are Velix

Founders leading growth face unique challenges

We help you cut through the noise, giving you the confidence and clarity to scale smarter and make every move count.

The Velix Method

We offer outcome-based contracts and fractional partnerships that embed directly into your business.

GTM Partnership

Ready to scale but need hands-on support? We embed alongside you to execute, build the infrastructure, and design your first GTM hires. Then we get out of your way.

What makes us different

And why founders trust us

Validate Before Build

Most consultants assume your foundation is solid. We don't. We pressure-test your PMF assumptions before building a GTM motion on top of them—so you're not scaling something fragile.

Operators, Not Advisors

Speed, agility, and clarity

We've built and led GTM at companies like Google and Amazon. We don't advise from the sidelines—we embed with you, build the systems alongside you, and move at your pace.

We're not here to create dependency. Every engagement is designed to embed swiftly, hand you a system you can run with, and clear goals and KPIs to confidently achieve your growth milestone.

What our customers say

“Velix quickly became a trusted advisor, taking a hands-on approach to streamline our operations and equip the team with clear systems, tools, and guidance. The result has been a significant boost in focus and productivity.”

— CEO, Simply Bread

“Velix mastered our business in days, seamlessly bridging strategy and execution across leadership, product, and UX. They closed critical gaps in tracking and audience segmentation, and their outcome-linked fees made consulting a true investment. We now have a clear, investor-ready narrative for how our capital drives customer engagement.”

- CEO, Unique Minds

About us

We believe in the power and audaciousness of your vision. As founders ourselves, we understand the relentless drive, the late nights, and the ambition to build something extraordinary. We're here not just to consult, but to champion your potential and provide the strategic fuel to turn your groundbreaking ideas into lasting impact.

Robin Lien

Shanti Punukollu

A strategy and product leader with an engineering foundation, Shanti excels at evaluating early-stage companies and refining their business models and investor narratives. Her experience spans leadership roles at Microsoft and Amazon, where she scaled products and drove business transformation, providing a global perspective on growth. Shanti leverages her angel investing and advisory background to guide founders in market positioning, fundraising, and developing scalable growth plans.

Robin is a proven leader in scaling customer and revenue growth within global consumer markets from startups to Fortune 100 companies, bringing deep expertise in go-to-market strategies and digital marketing honed at Google. Her data-driven approach helps startups optimize growth and quickly produce ROI. Her extensive organizational scale and leadership knowledge offer founders invaluable support in managing teams and culture through their unique phases of growth.

Go-to-Market, Operations, Management, Leadership

Operations, Product, Strategy, Business Development